We Become What We Behold

We Become What We Behold drops you into a busy public square with a camera and a simple question: what happens when you document everything? Each time you photograph an individual, their behavior broadcasts to the masses, and soon the whole crowd starts copying what they see. It's a five-minute loop of cause and effect that sneaks in a sharp commentary on modern media cycles. The visual style is clean and flat, letting the social dynamics take center stage. You'll snap shots of ordinary citizens, but your lens determines the narrative—catch someone acting out, and suddenly everyone is doing it. The game escalates quickly, moving from harmless quirks to full-blown chaos, before looping back to start. It's a tiny, replayable arc of social contagion that invites you to experiment with different angles and timing, all while noticing how the crowd's reactions mirror the content you choose to highlight.